Soft Power

Soft Power by country

Data Source: WorldRankingMap 2026Unit: pointDirection: Higher is better

Top 10 countries

RankCountryScoreGrade
1United Kingdom98.11
2United States96.91
3Japan96.01
4France95.51
5Germany90.81
6Italy87.81
7South Korea87.31
8Canada87.21
9China84.72
10Spain84.62

Sub-criteria: Cultural and creative exports influence (20%) · Diplomatic network and multilateral influence (18%) · Education and research attractiveness (17%) · Global media and digital reach (15%) · Tourism and heritage appeal (15%) · Governance, values, and international reputation (15%)

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